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Thursday, May 14, 2009

This PRADA Bag Can Be Yours Tomorrow!

Go here to win!

Tote Exposure
Long before Prada became the label of choice for serious fashionistas, the Italian megabrand was just a no-fuss leather company with a knack for sturdy shoes and suitcases. But when Mario Prada's granddaughter, Miuccia Prada, took over the company in 1978, she rewrote the history books for both her family and the entire fashion industry.
It all started with a simple black nylon tote, which launched a thousand copycats and ushered in the utilitarian-chic look that dominated the 1990's. From there, Miuccia built a luxury fashion empire churning out everything from high-tech handbags to feminine, ethereal gowns, which are always coveted by red carpet regulars like Julianne Moore and Uma Thurman.

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